Saturday, March 8, 2008

a tribute to women on their day

once thought 'dead issue' of empowerment of women is on d verge of
resurgance again.80% of the population of india lives in the mud
striken rural areas(many of them though developed a lot).yet,women
have been fighting hard each in every battle with a great courage
in those areas which seldom sees the fate of developement.need a proof?
tune into prasaar bharti,every friday at 3.00 pm(indian standard time).
if this isnt all,then tune into prsar bharti from monday to thursday at
3.00 p.m.shows like sakhi saheli and hello saheli have got enormous
response not only from the urban areas,but have also established a
companion relationship with the women of villages.
while sakhi saheli reads out the letters from various areas
discussing the problems,issues and advice to the female listners,hello
saheli takes up calls from various women,adressing their well being
and shares their problems.what is seen in these shows is that a lot
number of acknowledgement is being recieved from those women whose
problem got solved through this media.the shows are filled with
jampacked calls and newsletters from all across the country.may it be
kashmir to kanyakumari,the show has witnessed an overwhelming response
from the public.initially i used to tune into the show for listnening
music(as being male i considered the show to be a mere song request
show).but,the show turned out to be a great help in offering
advice not only to female factions,but also to male listners.many
male viewers of other shows admit that they are a regular listner of
these shows.
from a barber shop to a beetle shop,the marketing outlets of
village never forget to include radio in their shop.apart from
newspaper,one or two telephones and post office,radio is one of those
devices which paves a bridge between the two communities of our
scoiety(rural and urban).emmotional psycology has taken over the
traditional ethics.today even if 4 men crack a joke on the suggestion
of the show for better behaviour towards women,deep inside soul at
least 3 persons must be wondering all day long whether they were
wrong and reconsider the advice.not only that,the show also establishles
an emmotional relationship of mutual understanding among its female
listners.
today i listned to a call where the girl named nirmala from bilaspur
(MP) was overwhelmed to call to the show and expressed sadness that
her parents did not support her in encouraging her to prepare her
again for civil services examination after she failed to make it in
2000.now,she has mustered all her confidence and is preparing for
civil service examination.she also mentioned how she faced problems
to go to her college which was 20 kms away from her village.the
anchor had a sweet talk and wished her good luck for future.
hats off to bravo.she has set an epitome for making right choices.the
shows are not hope but soul of women listners.the day isnt far when
this shows will be filled up with reading out the sucesses of women,
seldomly solving the problems of few womens.great work prasar bharati,
keep it up!

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